Service Industry

Service
Industry

Service Industry

Care

Care

Care

Captivate

Captivate

Captivate

Reach

Reach

Reach

Human Connections
at Scale

A Food for Thought…

In a world where AI is rapidly advancing, consider this: Would you prefer an AI lecturer to teach university students, or a human one? How about for kindergarten?


Most likely, you would choose a human teacher for young children and perhaps an AI for university students.


This highlights a crucial point: while AI may excel at delivering information, writing compelling marketing copy, composing music, or even diagnosing illnesses, it struggles to replace the deeply social and emotional connections that humans need from in-person interactions—at least not in the next 10-20 years. This is especially true in industries like fitness, where motivation, trust, and connection are vital for achieving lasting results.

A Food for Thought…

In a world where AI is rapidly advancing, consider this: Would you prefer an AI lecturer to teach university students, or a human one? How about for kindergarten?

Most likely, you would choose a human teacher for young children and perhaps an AI for university students.

This highlights a crucial point: while AI may excel at delivering information, writing compelling marketing copy, composing music, or even diagnosing illnesses, it struggles to replace the deeply social and emotional connections that humans need from in-person interactions—at least not in the next 10-20 years. This is especially true in industries like fitness, where motivation, trust, and connection are vital for achieving lasting results.

Assuming this trend of valuing human interaction continues to grow in our increasingly technology-driven world, how can businesses capitalize on it?

We believe service businesses are not only here to stay—they can thrive in this environment. As the world focuses on AI-driven solutions, we see an opportunity to leverage technology to enhance human-centered experiences rather than replace them.

At avantej, we’ve proven that scaling service-based businesses is possible. Our 1st venture, MOVE Private Fitness was built on a foundation of human connection, personalized support, and scalable leadership. By refining our operational framework and leveraging technology, we transformed a traditionally unscalable service model into a self-sustaining business that achieves exponential growth.

We believe that with the right business model, service industries such as physiotherapy, chiropractic care, and wellness services can experience the same success. Whether it’s by decentralizing ownership, implementing tech-driven operational support, or designing systems that prioritize human touch while enhancing efficiency, the potential for growth is immense.

What We’re Looking For:

We seek service entrepreneurs who share our passion for creating exceptional human experiences—those who want to co-create innovative business models that elevate both quality and scalability. Together, we’ll explore ways to amplify your service, reach more people, and build a business that thrives in a future where human connection remains invaluable.

Examples of Niches in the Service Industry that Made it Big:

Examples of Niches in the Service Industry that Made it Big:

One Medical

Scaled personalized healthcare with a tech-driven membership model that improved convenience and patient experience, leading to its acquisition by Amazon for $3.9 billion.

Scaled personalized healthcare with a tech-driven membership model that improved convenience and patient experience, leading to its acquisition by Amazon for $3.9 billion.

Scaled personalized healthcare with a tech-driven membership model that improved convenience and patient experience, leading to its acquisition by Amazon for $3.9 billion.

Soothe

Revolutionized the massage industry with an on-demand platform, making professional massage services accessible anytime, anywhere, and attracting around $80million of funding to date.

Revolutionized the massage industry with an on-demand platform, making professional massage services accessible anytime, anywhere, and attracting around $80million of funding to date.

Revolutionized the massage industry with an on-demand platform, making professional massage services accessible anytime, anywhere, and attracting around $80million of funding to date.

The Joint Chiropractic

Disrupted traditional chiropractic care with a subscription-based model, achieving over 900 locations and becoming a publicly traded company valued at over $1 billion.

Disrupted traditional chiropractic care with a subscription-based model, achieving over 900 locations and becoming a publicly traded company valued at over $1 billion.

Disrupted traditional chiropractic care with a subscription-based model, achieving over 900 locations and becoming a publicly traded company valued at over $1 billion.

ⓒ 2025

where we are

South East Asia

ⓒ 2025

where we are

South East Asia

ⓒ 2025

where we are

South East Asia